Category Archives: Fundraising

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Fundraising, Get Started

Valentine Lollipops – Easy Fundraising Ideas for Valentine’s Day A Valentine’s Day fundraiser is an annual event for thousands of organizations around the country. This once overlooked fundraising holiday has quickly become the busiest. Valentine’s Day has become a great time for groups to earn a little extra money and have fun doing it. Many groups have begun to see the potential of this holiday. Although there are scores of fundraising ideas, Valentine lollipops are much easier to sell than Read More...

Basics 101: Timing of Your Fundraiser

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The old expression, “Timing is everything”, may be a little exaggerated, but timing definitely influences the overall success of a fundraising project. When fundraising products, particularly edible items such as candy fundraisers, cookie dough fundraisers, fundraising caramel corn, etc are due to be delivered to your group’s location, it is very important to know that there will be someone at that location who is knowledgeable about the arrival day of delivery. Likewise it is important, when larger orders of Read More...

Basics 101: Leadership – It’s Essential for Your Fund Raiser!

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Proper motivation is one of the key factors to a successful fundraising activity, and the head sponsor of that fundraising activity is similar to the coach of an athletic team. No matter how much individual talent is on his/her team, it is almost impossible for that team to have a winning season without the coach. Likewise, it is extremely difficult to have a successful fundraiser without at least one pro-active sponsor who is willing to lead by encouraging, admonishing, Read More...

Basics 101: Motivation for Your Fund-Raiser

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Another very crucial variable, if not the most crucial variable, for your fundraising group’s success is the degree of motivation the group possesses. When we talk about the group’s motivation, we are actually talking about three different motivational levels: 1) the individual sellers, 2) the collective group of participants, and 3) the sponsor(s). A significant breakdown or problem in any of these three areas, can cause a fundraiser to quickly lose its momentum. The famous slogan, “The buck stops here”, Read More...

Basics 101: Targeting Your Fundraising Market

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In order to maximize your fundraising productivity, it is very important that you, as a sponsor or fundraising coordinator, take into consideration the predominant market clientele to which your products will be sold. The synergy of offering the right fundraising product to the right customer will always result in increased profits for your fundraising group. If you had a choice between trying to sell ice to an Eskimo at the North Pole, or attempting to sell that same ice to Read More...

Great Fundraising Ideas – Lollipop Fundraisers

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Great Fundraising Ideas Lollipop Fundraisers – the Easiest Fundraiser Ever! Ever since the advent of some very successful cookie dough fundraisers, cheesecake fundraisers, etc., many sponsors of fundraising organizations have relegated products with small selling prices to be too “small-time” and inconsequential for their consideration. In the last few years, however, many of those same fundraising sponsors have began to rethink their emphasis on big ticket items versus products that literally sell themselves – day after day. Of all of the products Read More...

Easy Fundraising Ideas – Cookie Dough

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Easy Fundraising Ideas – Frozen Cookie Dough Why is a cookie dough fundraiser one of the top easy fundraising ideas? The not-so-secret answer is – “Because a cookie dough fundraiser sells”! Fundraising with cookie dough has been similar to a freight train. It started off slowly, but given a few years to pick up speed, it has become a powerful school fundraiser. In two decades, frozen cookie dough fundraisers have come from nothing to a yearly multi-million dollar profit generator. In fact, in many areas a Read More...

Basics 101: Parent Participation in Fundraising Projects

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In recent years, many of the fundraising products sold through sports and school fundraisers have become, in reality, parent participation projects rather than student fundraisers. Since door-to-door sales of candy, cookie dough, cheesecake fundraisers, etc. are no longer safe and acceptable unless accompanied by an adult, many parents choose to actually take the sales totally out of the hands of their children and market the fundraising products themselves. Essentially, fundraising products are marketed in two basic ways. Either the products Read More...

Basics 101: The Economy And Fundraising

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